LocalLoop
A weekly newsletter for Avelgem that runs itself.
The challenge
A small municipality makes a lot of local news, spread over many websites.
Small municipalities like Avelgem have no editorial team, so residents miss news that matters to them because they do not follow every source.
How it works
- 01
Collect
Every Monday it gathers the news from five local sources.
- 02
Write and check
AI writes the edition from a fixed template, and every link is checked.
- 03
Send
The edition waits as a draft in MailerLite. I read it and click send.
The result
A newsletter that runs itself, every Monday.
Six of the seven steps run on their own: collecting, writing, checking the links, the draft in MailerLite and the live preview. The seventh is mine: reading the edition and sending it.
- 30+ subscribers without paid promotion
- Less than 5 minutes of human time per edition
- 6 of 7 steps fully automated
